Economic Consulting Firm Presentation Template

Economic consultants present to audiences ranging from federal judges to antitrust regulators to corporate boards. The common thread: every presentation must demonstrate rigorous methodology, transparent assumptions, and defensible conclusions. In adversarial settings especially — litigation, regulatory proceedings, merger reviews — the opposing side will challenge every number, every assumption, and every methodological choice. Your presentation must anticipate those challenges and defuse them.

Expert Witness Report Presentation

When presenting economic analysis as an expert witness — in court, before a regulatory body, or in an arbitration proceeding — the structure follows a different logic than a typical consulting deliverable. You are not persuading; you are explaining. The presentation must be accurate, complete, and comprehensible to a non-economist audience.

Slide 1: Expert Credentials and Scope of Opinion

State your qualifications in plain language. Then state precisely the question you were asked to address and the opinions you formed. Do not hedge the scope of your opinion or expand it during testimony.

Slide 2: Data Sources and Methodology

List every data source used, with the methodology for gathering, cleaning, and analyzing it. Economic analyses that cannot produce the underlying data and methodology on demand — in litigation — will be attacked as unreliable. Reproducibility is not just good practice; it is the standard of admissibility.

Slide 3: The Economic Framework

State the economic theory or model underlying your analysis. For antitrust matters, this might be the relevant market definition framework. For damages analyses, it might be the but-for world counterfactual. The framework must be recognized in the peer-reviewed economics literature — not invented for the engagement.

Slide 4: Results

Present the numerical results clearly: the estimated damages, the market share calculation, the price effect estimate. Show the range of estimates under alternative assumptions. Do not present only the most favorable estimate if other defensible estimates exist — that approach will be exposed in cross-examination.

Slide 5: Sensitivity Analysis

Show how results change under alternative assumptions. Robustness is the central credibility question in economic expert testimony. An analysis whose conclusions change dramatically with small assumption changes is vulnerable. An analysis whose central conclusion holds across a wide range of assumptions is durable.

Slide 6: Response to Opposing Expert

If you are rebutting another expert's analysis, address their specific methodological claims directly. Do not attack their credentials — address their methods, their data choices, and their reasoning.

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Regulatory Impact Analysis

When presenting an economic analysis to a government agency — for a proposed rulemaking, a merger review, or a rate-setting proceeding — the audience is staff economists and decision-makers who have seen many such analyses. They will look for specific things.

Baseline Analysis: What is the current state of the market, and what is the counterfactual without the proposed rule? Establishing the baseline is as important as analyzing the proposed change.

Cost-Benefit Framework: Present costs and benefits symmetrically. Regulatory analyses that carefully quantify costs but describe benefits qualitatively — or vice versa — are suspect. Use the same rigor for both sides of the ledger.

Distribution of Impacts: Who gains and who loses? Regulatory analyses that show only aggregate effects conceal important distributional questions that agencies are required to consider.

Uncertainty and Ranges: Show confidence intervals or sensitivity ranges for all key estimates. Single-point estimates in regulatory economics are treated with skepticism.

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Antitrust Merger Review Presentation

When presenting to a corporation's leadership team on the economic analysis in a pending merger review, the presentation has a different purpose: helping business executives understand the issues the reviewing agency is focused on and the risks.

Market Definition: What is the relevant product and geographic market as the agency is likely to define it? This determines which companies are in the competitive set and what market shares look like.

Concentration Analysis: Calculate HHI before and after the merger for each relevant market. Flag any markets that fall in the agency's scrutiny zone (post-merger HHI above 1,800 or delta above 200 under DOJ/FTC guidelines).

Theories of Harm: What theories of competitive harm is the agency likely to pursue? Unilateral effects? Coordinated effects? Foreclosure of upstream or downstream competitors?

Remedies Analysis: What divestitures or behavioral remedies would address the agency's concerns? Present the range of remedies from minimal to structural and the likelihood each is sufficient to secure clearance.

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Client Advisory Presentation

For advisory engagements — helping a client understand economic conditions, industry dynamics, or strategic options — the format is closer to management consulting, but with heavier emphasis on the data underlying the conclusions.

Structure the advisory deck with: an executive summary of the two or three most important findings, the analytical sections with full methodology visible (not buried in footnotes), the implications for the client's specific situation, and explicit limitations — what the analysis does not address and what additional analysis would be needed to answer further questions.

Economic consultants who present only confident conclusions, without showing the work and acknowledging limitations, lose credibility with sophisticated clients. Show the work.

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Common Economic Consulting Presentation Mistakes

Buried assumptions. Every economic model has assumptions. Presenting conclusions without making assumptions explicit — and showing their effect on results — is how expert reports get impeached in cross-examination.

One-point estimates. In economics, a single number without uncertainty bounds is almost always misleading. Present ranges.

Jargon without translation. Concepts like deadweight loss, SSNIP test, or but-for world have specific technical meanings. Define them in plain language the first time they appear.

Advocacy without acknowledgment of the other side. Economic experts who appear to have reached their conclusions before examining the data are less credible than those who demonstrate genuine analytical rigor.

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